In the December issue of the magazine we were delighted to feature illustrator, graphic and surface pattern designer Angie Spurgeon. Based in the beautiful Quantock Hills Angie designs gorgeous prints, cards, gift wrap and fabric inspired by life in the West Country. She started freelancing after she had her two daughters, deciding to leave the advertising industry and spend more time at home with her family, and now some of Angie’s designs can be found in high street stores such as Waterstones & National Trust Shops.
We asked Angie if there was anything she wishes she had know before starting her business, she told us…
“I wish I had read ‘Creative Inc’ by Meg Mateo & Joy Deangeelert Cho before I started, then I would have known exactly how to price myself properly from the very start. There is a great chapter in that book about getting paid – their step by step guide to working out your hourly fee has been invaluable to me. Pity that I only discovered it a couple of years into the business! Getting your pricing right for what you need is crucial because knowing exactly what you need to charge by the hour to keep you and your business afloat is the difference between sink or swim.”
Angie told us of her plans for the future…”To keep drawing and make more new designs. I opened a Spoonflower shop little while ago and have been getting into that a bit more lately as I’ve been doing lots of pattern work for gift wrap designs so have been tweaking them to work on fabrics too. I’ve really been enjoying that, so want to do lots more. I did a Spoonflower competition for the first time a few weeks ago and loved it – I must do more of those when I can.”