In the March issue of Bustle & Sew Magazine we were delighted to feature an interview with the lovely Chelsea from Auburn Hoops. Based in Alabama, Chelsea and her husband Brandon run their business from home alongside raising their two children.
Their unique hoops are exceptionally high quality and beautifully made with no nasty rough edges to snag your fabric. All of their outer hoops are initially cut by a small woodworking company in the heart of Ohio and Chelsea & Brandon then finish them by sanding the outer wooden hoop and making the inner hoops.
We asked Chelsea how she started Auburn Hoops, she told us;
“I began embroidering in the final days of my pregnancy with our firstborn. A few months after she was born I opened an etsy shop selling my embroidery art framed in the old fashioned hoops. I did my first craft show and I was so discouraged because many people complimented my art but then would ask “what do you do with it?” I explained over and over that the hoop acted as a frame and you can hang it on a wall or display it on a shelf. After that craft show my husband began seeking a way to help people appreciate and understand my art by developing a frame.”
We also asked Chelsea about her plans for the future…
“My husband and I are constantly dreaming up ideas for Auburn Hoops so there is no doubt that we will continue to innovate with our hoops. For now we are so overwhelmed with the response to our hoops that we are focusing on expanding into different sizes and shapes of hoops.”
Chelsea & Brandon have very kindly offered all of our readers 10% off their gorgeous hoops. Just enter the code BUSTLEANDSEW10 at checkout. Click HERE to start shopping!
You can read the full interview with Chelsea in the March issue of Bustle & Sew Magazine.
These hoops look brilliant but the postage cost to the UK is prohibitive. Is there likely to be a UK distributor?
Hi Heather, I know the postage is expensive – Rosie contacted Auburn Hoops but sadly they don’t have any UK suppliers at present, and no plans for wholesale either. We’ve asked them to let us know if things change and we’ll be sure to pass the message on. xx
Hoops are great.the postal charges to India stopped me from ordering.how to overcome this.can you please help me
I’m afraid I can’t – Auburn Hoops are not affiliated to Bustle & Sew. You would need to contact them direct.